— USE SEARCH ENGINE OPTIMIZATION (SEO) TO GET MORE CUSTOMERS
It is essential to implement SEO for your website to increase visitors and get the best possible sales results.
Website Traffic Comes From SEO
It’s not sufficient to know how you describe your small business product or service pitch. The most important factor is the exact keywords your future customers use to search for your products or services. Miss that and the business goes to your competitors.
As a big majority of all website traffic comes via the search engines (Google in particular), and most websites lose a great deal of their traffic right off the home page, it is essential to implement SEO (Search Engine Optimization) for your website to get the best possible results.
Being ranked on the first half of a search engine results page (SERP) in the natural or organics results increases your brand value and most importantly your sales. Every small business should aim to own the top page one results in the search engines for their chosen keywords and phrases.
Being ranked on the first half of a search engine results page (SERP) in the natural or organics results increases your brand value and most importantly your sales. Every small business should aim to own the top page one results in the search engines for their chosen keywords and phrases.
Benefits of Effective SEO
- Huge numbers of potential buyers are searching for products and services
- Being ranked on the first half of a search results page in the natural or organics results increases your sales
- Enhances your brand value and influences customer buying decisions.
- Low cost vs. paid ads on the Internet which disappear when you have run out of budget.
- Internet users are influenced by where your website comes up in a search engine results page. They trust Google to deliver reliable results.
WHAT IS #1 GOOGLE RANKING WORTH?
Google is the largest search engine by far so should be given priority. SEO (search engine optimization) is the solution for getting top Goggle rankings which will dramatically affect the traffic to your website. The higher a listing appears in a search, the more traffic the site will receive based on the percentage of clicks.
The number of clicks drops dramatically even between the number one and the number two listing! A #1 listing with Google is worth a lot in increased leads and sales.
Depending on the competition for the keywords, results can begin to appear on page one within 60-90 days. Stable page one results require an investment over an extended period.
Your website is a vital tool in your small business Internet marketing planning. It is your online face to the world. But even the most perfect website is no use at all if it is never found and seen by your target audience. Use small business SEO (search engine optimization) tactics to increase your sales and improve your profits.
SEO is not a short-term strategy and needs to be implemented over an extended period of time.
WEBSITE SEO IN 3 STEPS
STEP 1
Website audit, keyword research and strategy development. The best way to achieve SEO success is by doing the homework and preparing an effective strategy.
STEP 2
Upgrade of your existing site or build a new site to optimize it according to the strategy. We design websites to get traffic from the right audience.
STEP 3
Ongoing monthly optimization and link building. Building back links (one-way, inbound links to your website) is critical to getting good search results.
Turn Your Prospects Into Buyers
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